ROCKFORD, IL, June 12, 2024 /LuxuryTravelDaily/ — Hard Rock International has announced the grand opening date for the highly anticipated Hard Rock Casino Rockford’s permanent facility.
The grand opening will take place on Thursday, August 29, 2024, featuring a star-studded Guitar Smash in true Hard Rock tradition. The doors will open to the public at approximately 3:00 p.m.
“I’d like to thank the Rockford community and State of Illinois for welcoming Hard Rock and our unique brand of world-class entertainment to the greater region,” said Jon Lucas, Chief Operating Officer at Hard Rock International. “The economic impact of this casino will provide hundreds of new jobs and boost the entertainment options for anyone living near or visiting Rockford. We are thrilled to welcome this new property to our global portfolio of over 300 Hard Rock venues.”
A New Landmark in Rockford
Located immediately off the I-90 State Street exit at 7801 E. State Street, the new casino spans over 175,000 square feet and offers a wide array of gaming, entertainment, and hospitality options. Guests can look forward to nearly 1,300 slot machines, 50 live table games including a poker room, a state-of-the-art sportsbook, six unique restaurants, and a Rock Shop offering authentic Hard Rock merchandise.
“We are extremely proud of our team members who helped make our initial Opening Act location a success, and we welcome all those new to the team who have worked so hard preparing for this long-awaited day,” said Geno Iafrate, President of Hard Rock Casino Rockford. “It’s been 30 years in the making for Rockford and the wait is over. We are excited to welcome guests to our house to showcase and expand the legendary Hard Rock brand.”
Entertainment and Employment Opportunities
One of the highlights of the new casino is the Hard Rock Live entertainment venue, a 23,000-square-foot space that can accommodate up to 2,000 guests for concerts and performances. Hard Rock is also hiring over 400 additional staff members to support the new casino. Interested candidates can apply at GoToWorkHappy.com.
About Hard Rock Casino Rockford®
Operating from its temporary site at 610 N. Bell School Road since November 2021, Hard Rock Casino Rockford has welcomed over 1.25 million guests from all 50 states and 28 countries, averaging 50,000 monthly visitors. The casino has donated over $1 million to 96 local organizations and events in the past year, demonstrating its commitment to the community.
About Hard Rock®
Hard Rock International (HRI) is a globally recognized company with venues in over 70 countries, encompassing 309 locations that include hotels, casinos, rock shops, live performance venues, and cafes. HRI’s Unity by Hard Rock™ loyalty program rewards members for their patronage across participating properties worldwide.
HRI also launched Hard Rock Digital in 2020, offering online and retail sportsbook services and internet gaming. Starting with an Eric Clapton guitar, Hard Rock owns the world’s largest collection of authentic music memorabilia, with over 88,000 pieces displayed at its locations globally.
Hard Rock Hotels have received numerous awards for guest satisfaction from J.D. Power and have been recognized by Forbes as one of the World’s Best Employers and for other employment accolades.
For more information, visit www.hardrock.com or shop.hardrock.com.
Source: Hard Rock International
