Cunard has reported record-breaking bookings following the eagerly awaited debut of its new ship, Queen Anne. The 3,000-guest vessel embarked on its historic maiden voyage on May 3, returning to Southampton on May 24 for the celebratory British Isles Festival voyage, which featured a grand naming ceremony in Liverpool.
The luxury cruise brand revealed that May saw the highest number of bookings for any equivalent period in its history, with Queen Anne’s Europe itineraries proving exceptionally popular among guests.
According to Culture Liverpool, over 50,000 people attended Queen Anne’s naming ceremony, with thousands more lining the banks of the River Mersey to witness the event. Additionally, Cunard generated over 21 million impressions across social media platforms on the day of the ceremony.
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Katie McAlister, President of Cunard, expressed her delight at the successful launch and booking momentum: “We’re thrilled to see such strong booking momentum in response to the successful launch of Queen Anne.
This record-breaking period reflects the hard work and dedication of our entire team, and we’re excited to welcome many new guests on board Queen Anne and our iconic fleet in the future.”
About Cunard
Cunard, a luxury British cruise line, has been a leading operator of passenger ships since 1840, celebrating 184 years of excellence. Known for creating unforgettable experiences, Cunard is distinguished by its fine dining, hand-selected entertainment, and exceptional White Star service.
The line collaborates with a two-Michelin-starred chef, hosts inspiring guest speakers, and stages world-class theater productions.
A pioneer in transatlantic journeys and world voyages, Cunard sails to destinations including Europe, the Caribbean, Alaska, the Far East, and Australia. With the addition of Queen Anne in May 2024, Cunard now operates four ships simultaneously for the first time since 1999. Based at Carnival House in Southampton, Cunard has been owned by Carnival Corporation & plc since 1998.
For more details, visit Cunard.
Source: Cunard Celebrates Record Bookings Following Queen Anne Launch
